Monday, August 1, 2011

Making Money on Line



In 11 days, Alberto Del Rio takes part in his first-ever Money In The Bank pay-per-view. The problem is that there isn't much knowledge as to what exactly he will be at that pay-per-view.

Del Rio was announced as one of the eight Money in the Bank participants for RAW's ladder match. If Del Rio wins that briefcase, he would be given a chance to cash in a title match against the WWE Champion, who is currently John Cena.

Del Rio facing Cena has been a rumored SummerSlam main event for quite some time, so having Del Rio win and cash in quickly could set up this as a main event for SummerSlam with the WWE Championship on the line. This seemed to be a likely scenario for Del Rio, until CM Punk's worked shoot promo occurred.

CM Punk, his promo and his future in WWE is the one thing that has captivated all pro wrestling fans in the last few weeks. His promo has brought more discussion from more unlikely outlets than many other WWE story lines in recent memory.

Last week's RAW was taped the same night as CM Punk's shocking promo, meaning that his suspension and reinstatement was already making its way around wrestling sites days before it actually happened.

With that known, WWE still put on a triple threat number one contender's match on that same RAW to crown a new challenger for John Cena's WWE Championship. Del Rio competed against Rey Mysterio and R-Truth in that match, which was seldom talked about compared to the reinstatement of Punk.

All three men in the match were already a part of RAW's Money in the Bank ladder match. Logic would suggest that the winner would be pulled from the Money in the Bank ladder match in favor of the WWE Championship match, putting a new participant in the mix.

Before last Monday I was overly excited about the upcoming WWE championship match between the title-holder, John Cena, and challenger, CM Punk.

From a storyline perspective, it had the stakes of a major showdown.

If CM Punk won the championship, then he would leave with the company's belt and possibly defend it on other shows. Of course, this would never happen unless CM Punk's departure was a ruse and a cross-promotional deal with another company had been made.

The WWE had been having a hard time making me care about the upcoming PPVs and their respective championship bouts—each was merely one of a series of matches that would happen over the year.

Now—for the first time in a while—the WWE has managed to capture a sense of urgency in its main-event picture.

Cena is not just defending the championship against another challenger; CM Punk is not just the next in a line of wrestlers waiting for their shots.

Until last Monday the storyline had me absorbed. It wasn't just another story, but the future of the WWE Championship, and despite CM Punk's supposed planned departure, the match could have easily gone either way.

If Cena had won, it would have been just another notch on his long list of victories. If Punk had won then, it would have been the opening for a really interesting story in which the company's top belt would be no longer available for the men who see the championship as their ultimate goal.


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